More Than a Dispensary

The Hook is California’s first-ever Cannabis Outlet and is proud to serve affordable cannabis to Santa Cruz County.

More than just a dispensary, The Hook is a way of life. We are 100% locally owned and operated and do our best to keep our shelves full of local, top-notch brands that align with our mission and standards. As the first of our kind, we consider ourselves “rebels with a cause”, changing the way we shop for cannabis and providing quality and affordability to our beloved community.

Always ready to elevate your day and make your feel a little groovier, we believe that laughter and play are the best medicines. We hope our passion for grass and retro aesthetic inspire you to view life with a sense of light-heartedness, to live your most fulfilling life, and to enjoy cannabis as a tool to elevate your overall physical, mental, and spiritual well-being. We celebrate all that cannabis is, what it represents, and it’s positive impact over time.

Don't break the piggy bank!

🔨

Don't break the piggy bank! 🔨

What is a cannabis outlet?

We love saving you money on weed! 💸 Think of us as your friendly neighborhood hookup.
We believe that everyone should have access to fairly priced medical and recreational weed. We take pride in our everyday low prices on trusted brands of flower, edibles, topicals and concentrates can be found at The Hook Outlet for 30%-50% less than the “other guys”.

Our 🧡 & soul 

The GOOD OL’ DAYS

Who actually would have thought back in 1975 that we would be able to purchase Mary Jane safely and legally? To the believers in plants and humanity – we salute you!

INTENTIONAL CARE

We are fueled by our intention – to facilitate healing and a greater sense of well-being to the community. Our ideal is for you to feel completely safe and at ease visiting our dispensary. We guarantee a positive, uplifting shopping experience because we deeply care about YOU.

MORE BROCCOLI FOR LESS LETTUCE

More weed, less worries. We are here to listen and accommodate to your needs and budget. The price is always right at The Hook and the grass is always greener!

Buy green, save green.

Rebels and non-conformists are
often the pioneers and designers of
change.
— Indira Gandhi